I spoke to the Charlotte Apple Club last night on Google Adwords. Brandon and Dan and I attended. It was a nice evening at Elliot’s BarBQ. We had some interesting conversations on the meaningful use of search, the legitamacy of results manipulation, and interesting ways to use ad words to see local results. Check these [...]
I struggle with do and be. When one year ends and another begins, I feel excitement for the opportunity for what I can do or achieve this coming year. I also feel stress and frustration for what I was unable or unwilling to do last year, as measured against an abstract standard. I sometimes feel [...]
We looked at process yesterday,
the account management/sales process.
We looked at the sphere, with the innermost of the sphere our clients,
then our prospects, then the network, then community.
You can be present
in person,
in media,
in mind, and
in action.
To be present
in Person
Interaction with clients
Interaction with interested prospects (estimates, etc.)
Events and “being out and about”
in Media
Push/Interruption Media
On TV
On the radio
Discovery Media
In the Yellow Pages
On the Web
in Mind
Best when inspired by their need.
in Action
This is the tip of the funnel, happening under the appropriate inspiration for each [...]
Image via Wikipedia
The nature of communicating to prospective audiences is forever changed because the Web is happening right now. We now function in a world with immediate casual access to seemingly unlimited amounts of meaningful information, able to be localized around any idea we put before it, while morphing around our behavior, our preferences, and [...]
Consider that
every organization is investing in improved communications online - more fluid, more productive, more engaging, more interactive, more measurable in achieving real goals and objectives;
every organization is morphing in its model due to digital technologies and the Internet; and
every organization is faced with immediate needs and opportunities to fulfill their missions to a greater [...]
Image via Wikipedia
I am attending the Rock Hill Economic Development Corporation’s retreat in Rock Hill, SC today. It will be held at the City Club in Old Town. I am on the board of the RHEDC.
I look forward to the day. I believe that we will be taking a closer look at how the city [...]
The Internet is a sphere that localizes itself around you. You as an idea, in that moment in time, through that reality/experience.
If you go to Google and search an idea, it localizes itself around that idea. It may localize around a geography, but only in that that geography is an idea.
If you go to Facebook [...]
Here are some links you may want to check out:
Twitter (Michael tweeted the whole day)
Pictures (on RockThrill.net)
Request for feedback (on oldtownnewworld.net)
