University Center

University Center Overview

Sidewalk/Rock Hill, LLC produced a Bold New Vision for a long-vacant textile factory adjacent to the beautiful campus of Winthrop University in Rock Hill, South Carolina. Known as University Center, this new development stretches from the southern tip of the revitalizing downtown through the textile corridor to Winthrop University. The plans for the 23-acre former bleachery site included:

  • Commercial office space
  • An indoor Athletic Complex with competitive courts
  • 120 room hotel and banquet center
  • Market Pavilion with retail and food vendors
  • Restaurants and an indoor stage complex
  • 500 bed student housing
  • Market rate apartments as well as Active Adult living
  • Outdoor Festival spaces
University Center website screenshot
University Center rendering

Jason’s Role in the Project

Sidewalk Development contacted Jason from the beginning of the project to get our input on strategy, audience, and voice. From there, Jason and RevenFlo created the media for the project including the video and the website. We worked on:

  • Identity, Voice, Audience
  • Strategy & Planning
  • Marketing (Video Production, Website)
University Center website screenshot

My word!!!!!  That is beyond a tremendous job.  Thank you all for nothing less than a professional & creative collaboration.

Tim Elliott Sidewalk Development
University Center website screenshot